Airline flies in celebrities to raise awareness of animal’s plight
Kenya Airways has partnered with Ol Pejeta Conservancy in a last ditch effort to preserve the endangered northern white rhino. The fate of the species rests on the world’s last remaining male Sudan’s ability to conceive with two females, Fatu and Najin, at the conservancy, whose experts are scrambling to ensure the subspecies does not go extinct.
The only way to ensure the northern white’s survival is to raise funds for assisted reproduction methods, and time is running out. At 42 years of age, Sudan’s clock is ticking.
The partnership will see Kenya Airways fly in several international celebrities to meet Sudan at Ol Pejeta, which is in Laikipia District, Central Kenya. Among them were world-renowned actress and model Nargis Fakhri, and actor, TV host, producer, director, Human and Child rights activist and UNICEF Goodwill Ambassador Khaled Abol Naga.
The aim of their visit was to bring the plight of the northern white rhino to a wider audience and inspire people across the world to become involved in rhino conservation – either by donating online or by planning a trip to Kenya.
During their four-day trip, Fakhri and Naga met Sudan and his rangers, came face-to-face with the conservancy’s black rhinos and learnt about what it takes to keep these animals safe on a daily basis.
Kenya Airways has been on the frontline in anti-poaching campaigns and conservation of wildlife in Africa through its association with the Born Free Foundation. The partnership includes the Change Brings Change in-flight collection programme that raises funds for wildlife conservation in Kenya.
To donate and help save the northern white rhino go to www.gofundme.com/olpejeta
Airline helps promote Africa’s music talent
Coca-Cola has partnered with Kenya Airways for the third season of Coke Studio Africa, its flagship African music show. Under the agreement the airline will fly in all the show’s artistes and producers.
On signing the deal, Kenya Airways CEO Mbuvi Ngunze said the partnership would give the artistes an opportunity to experience KQ’s new fleet, terminal lounges and other state-of-the-art facilities.
Ngunze added that the deal was a confirmation of KQ’s support for the championing of the music industry in Africa and its desire to be part of talent nurturing and career growth for African artists.
The show seeks to showcase the diversity of African musical talent while also giving up-and-coming artists the opportunity to work with some of the best local and international music and production talent.
The new season will feature artists from Kenya, Nigeria, Mozambique, Uganda and Tanzania, who will collaborate in a unique format of mash-ups, with ‘A celebration of African music’ as their theme.